Start Your Brand Design with Brand Personality
Hi there! We just publically launched our app, Typogram, an easy to use logo design tool for absolute beginners! You can check it out by creating a free account.✨ If you want to stay in touch, sign-up for our build-up-public newsletter updates where I share what I'm working on!
Learning Brand Personality
Inside Typogram, your brand personality is a guiding point for your design and creative directions. In the brand personality section, you can choose personalities for your brand.
We have learning materials in the app to help you fully understand brand personality. Our learning material enables you to understand what brand personality plays in the branding process and how to use it to create a unique design for your brand. You have to click the top right expand icon to access it.
Choosing Brand Personality
Click to start choosing your brand personality through the List View or the Gallery View. If you have a specific brand personality in mind, you can also search through our list of brand personalities. You must choose three to five brand personalities to progress through this step.
Toggle List of Gallery View
List View
On the list view, you can choose a brand personality from a list of words, with visual examples in the right-hand column showing you typefaces and visual examples associated with each brand personality word.
Gallery View
The Gallery View allows for additional features. The Gallery View on Text shows you all the Logo Typefaces associated with each brand personality.
If you are a visual person instead of a word person, you can also toggle from Text to Visual to see logos of companies associated with that specific brand personality. This gives you additional design ideas and inspirations.
